1997 Mercury Mercury Cougar ESP

1
Introduction
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Ford's Commitment to You
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At Ford Motor Company, excellence is the
continuous commitment to achieve the best
result possible. It is dedication to learning what
you want, determination to develop the right
concept, and execution of that concept with care,
precision, and attention to detail. In short,
excellence means being the standard by which
others are judged.
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Our Guiding Principles
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Quality comes first.For your satisfaction, the
quality of our products and services must be
our number one priority.
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You are the focus of everything we do.Our
work must be done with you in mind,
providing better products and services than
our competition.
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Continuous improvement is essential to our
success.We must strive for excellence in
everything we do: in our products Ð in their
safety and value Ð and in our services, our
human relations, our competitiveness, and
our profitability.
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Employee involvement is our way of life.
We are a team. We must treat one another
with trust and respect.
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Dealers and suppliers are our partners.We
must maintain mutually beneficial
relationships with dealers, suppliers, and our
other business associates.
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2
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Integrity is never compromised.Our conduct
worldwide must be pursued in a manner that
is socially responsible and commands respect
for its integrity and for its positive
contributions to society.
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Things to Know About Using
This Guide
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Congratulations on the purchase of your new
vehicle. This guide has information about the
equipment and the options for your new vehicle.
You may not have bought all of the options
available to you. If you do not know which
information applies to your vehicle, talk to your
dealer.
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This guide describes equipment and gives
specifications for equipment that was in effect
when this guide was approved for printing. Ford
may discontinue models or change specifications
or design without any notice and without
incurring obligation.
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NOTES and WARNINGS
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NOTESgive you additional information about
the subject matter you are referencing.
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WARNINGSremind you to be especially careful
in those areas where carelessness can cause
damage to your vehicle or personal injury to
yourself, your passengers or other people. Please
read allWARNINGScarefully.
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RWARNING
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4
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Your Maintenance Schedule and
Record Booklet
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TheMaintenance Schedulebooklet lists the
services that are most important for keeping
your vehicle in good condition. A record log is
also provided to help you keep track of all
services performed.
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About the Warranties
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Your vehicle is covered by three types of
warranties:Basic Vehicle Warranty, Extended
Warrantieson certain parts, andEmissions
Warranties.
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Read yourWarranty Information Bookletcarefully
to find out about your vehicle's warranties and
your basic rights and responsibilities.
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If you lose yourWarranty Information Booklet,you
can get a new one free of charge. Contact any
Ford or Lincoln-Mercury dealer, or refer to the
addresses and phone numbers on the first page
of this Owner's Guide.
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Ford Extended Service Plan
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More Protection for Your Vehicle
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You can get more protection for your new car or
light truck by purchasing a Ford Extended
Service Plan (Ford ESP). Ford ESP is the only
extended service program with the Ford name
on it and the only service contract backed by
Ford Motor Company.
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5
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Ford ESP is an optional service contract, backed
and administered by Ford. It provides:
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protection against repair costs after your
Bumper to Bumper Warranty expires;
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and
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other benefits during the warranty period
(such as: reimbursement for rentals; coverage
for certain maintenance and wear items).
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You may purchase Ford ESP from any
participating Ford Motor Company dealer. There
are several Ford ESP plans available in various
time-and-mileage combinations. Each plan can be
tailored to fit your own driving needs, including
reimbursement benefits for towing and rental.
(In Hawaii, rules vary. See your dealer for
details.)
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When you buy Ford ESP, you receive
peace-of-mind protection throughout the United
States and Canada, provided by a network of
more than 5,100 participating Ford Motor
Company dealers.
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NOTE: Repairs performed outside the United
States and Canada are not eligible for
ESP coverage.
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This information is subject to change. Ask your
dealer for complete details about Ford ESP
coverage.
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29
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Follow the easy steps below to set these buttons
to the desired frequencies:
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1. Select a band, then select a frequency.
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2. Press one of the memory preset buttons and
hold the button until the sound returns. That
station is now held in memory on that
button.
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3. Follow the two steps above for each station
memory preset button you want to set.
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Using the Automatic Memory Load feature
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If no stations are in memory preset, you can
activate theAuto Memory Loadfeature by
pressing and holding the ªAUTO PRESETº
buttonfor approximately three seconds.
Auto Memory Load sets all memory buttons
in AM, FM1 and FM2 sequentially by seeking
out the first six strong stations for the
respective band and storing them in memory
buttons 1-5. (FM2 will store the second set of
strong stations from the FM band.)
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With Auto Memory Store, you can continually
set strong stations into your memory buttons
without losing your existing memory presets,
which is especially helpful while traveling. Your
radio will automatically set your memory
buttons to the strong local stations so you don't
have to continually manually tune to existing
stations.
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Activate Auto Memory Store by pushing the
ªAUTO PRESETº button once. Your radio will
set the first five strong stations of the band you
are in (AM, FM1 or FM2) into the memory
buttons. The display will show ªAUTO,º then
run through the frequencies, stopping
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30momentarily on the stations being set into the
memory buttons. The radio is now in the
ªAUTOº mode and the display will show
ªAUTOº each time a preset is activated.
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NOTE: If there are fewer than five strong
stations in the frequency band, the
remaining unfilled buttons will store
the last strong station detected on the
band.
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After all stations have been filled, the radio will
begin playing the station stored on memory
button 1.
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To deactivate the Auto Memory Store mode and
return to the manually-set memory button
stations (or those stations set using Auto
Memory Load), simply push the ªAUTO
PRESETº button. Display will show ªAUTOº
then ªOFF.º The next time Auto Memory Store
is activated on that band, the radio will store the
next set of five strong stations.
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Adjusting the tone balance and speaker
output of your radio
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Increasing or decreasing bass response
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Push the ªAUDIOº button repeatedly until
the display reads ªBASSº. Push the top (+)
side of the ªVOLUMEº button to increase
bass (more ªlowsº), and push the bottom (-)
side to decrease bass (less ªlowsº).
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Increasing or decreasing treble response
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Push the ªAUDIOº button repeatedly until
the display reads ªTREBº. Push the top (+)
side of the ªVOLUMEº button to increase
treble (more ªhighsº), and push the bottom
(-) side to decrease treble (less ªhighsº).
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34desired point (found by watching the elapsed
playing time in the display or by listening to the
sound during fast forward or reverse). When
you have reached the beginning of track 1, the
CD player will begin playing.
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When you have reached the end of the disc by
keeping the fast forward button pressed, the
display will show ªENDº and the player will go
into pause mode. Push the ªPLAY/STOPº
button to begin playing the first track of the
disc, press the ªREVº button to back up from
the end of the disc, or use the ªSEEKº function
to locate a desired track.
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Using the ªSCANº function
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Press the ªSCAN/TUNEº button to enter the
scan mode. Once in the scan mode, press the top
aor bottom
bhalf of the ªSEEKº button to
scan forward or reverse, respectively. The CD
player will begin scanning the disc, stopping on
each listenable track for approximately eight
seconds. This continues until you press the
ªSCAN/TUNEº button a second time. While in
the scan mode, the display shows the current
sampled track number.
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Special features of your CD player
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Compression
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The compression feature will bring soft and
loud passages closer together for a more
consistent listening level.
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To turn the compression on, press the
ªCOMPº button. When on, the compression
indicator (ªCº) will appear in the display.
Press the button again to turn off.
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39
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Setting the Station Memory Preset buttons
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Your radio is equipped with 6 station
memory buttons. These buttons can be used
to select up to 6 preset AM stations and 12
FM stations (6 in FM1 and 6 in FM2).
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Follow the easy steps below to set these buttons
to the desired frequencies:
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1. Select a band, then select a frequency.
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2. Press one of the memory preset buttons and
hold the button until the sound returns. That
station is now held in memory on that
button.
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3. Follow the two steps above for each station
memory preset button you want to set.
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NOTE: If the vehicle's battery is disconnected,
the station memory preset buttons will
need to be reset.
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Adjusting the tone balance and speaker
output of your radio
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Increasing or decreasing bass response
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[AS24250(MBC )02/96]
Push the ªAUDIOº button repeatedly until
the display reads ªBASS.º Push the right (+)
side of the ªVOLUMEº button to increase
bass (more ªlowsº), and push the left (S)
side to decrease bass (less ªlowsº).
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Increasing or decreasing treble response
[AS24450(MBC )06/95]
Push the ªAUDIOº button repeatedly until
the display reads ªTREB.º Push the right (+)
side of the ªVOLUMEº button to increase
treble (more ªhighsº), and push the left (S)
side to decrease treble (less ªhighsº).
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